Saturday, September 01, 2007

Lancers Cafe now cold enough to keep meat safe!

Yep. It's true: while bored, worrisome, out-of-touch (read: Older) administrators/faculty/staff - even some students - have many suggestions on how a COLLEGE radio station should program their music (on CLC's own website, dubbed "Student-run station. Students operate the entire station...".

At least a small few of those "planners" should be worried about how DAMN COLD is Lancers' Cafe. Yes, cold enough to keep meat! Fixing that problem is ultimately easier than trying to re-program well thought through music programming - programming by STUDENTS.

The idea to play music that - in an administrator's own words - "the kids want to hear", in order to keep more students (apparently younger students, or even outside patrons?) in the Cafe as long as possible in order to help raise revenue, could work (and I truly believe that CLC Radio is tolerating this edict well, and the student staff really do want to at least try it). But, it doesn't take even a Grade School Graduate to know that the idea of "what the kids like" yes, he said "kids", when referring to young adults taking college level courses in a college, or " want to hear", is not what will keep the "kids" in Lancers long-time.

Why not, Mr Owner Me?

Because it's just too cold there. And, the food? Enough said.

Save for the drinks and bags-o-chips and OVER PRICED ice-cream bars, there is NO GOOD food in Lancers' Cafe. If you want GOOD QUALITY food, go to the Willow room. You get larger and cheaper portions - and it is GOOD. And HOT.

But, alas, there is no music playing in the Willow Room. That sucks for them. Then again, there is only so much Connie Francis I can stand (that would be none).

None of the music "changes" forced on CLC Radio, painstakingly "researched" by Lancers' staff (so far, the change barely noticeable by most accounts of actual patrons) will matter.
I suspect that CLC Radio will be fielding more complaints for playing too much Rap, or too much Hip-hop, or too much Emo (or Screamo - that "screamin' crap!"), by those students and/or facluty and/or staff who would rather hear something more like the Drive, or Jack FM, even XLC, but like 94.3? They are barely different from B-96, hello!

One thing for sure: CLC Radio will always get complaints of not enough Country, not enough Jazz, not enough edgy, satirical, bad analysis of the news affecting "kids", "give us some of that!". Complaints have been received of students & staff and other DJ for over 20 years - but, the FREQUENCY of complaints have gone down DRAMATICALLY.

Part of the problem lately has been one of , "Who do we call to get "this" fixed" - whatever the complaint - "too loud", "not loud enough", "I hate Metal", "I hate Jazz", "I hate Country", "I hate Rap" - "what number do we call?", and the biggest, "Why aren't you guys transmitting on FM? Wouldn't that be a good PR tool for CLC?". Well, that problem is easily fixed with signage (read: awareness) , and to kick-off the signage I will now divulge the Call-in number through this blog (digital signage):

847-543-2929.

If a DJ does not answer, just leave a message, and the student staff will be paged immediately to come to a quick resolution. Just, stop calling higher up the ladder, that just pisses everybody off more than the occasional Opera tune or Avante-garde Jazz tune gone a stray.

Just don't panic about hearing a "wierd" tune by making that sound like someone said FUCK at all - except with profanity we will take notice of - that is ACTUALLY important, but Opera? Please. Fix the food and the temps in Lancers. Use some of that hot temper and raise the Temp Levels to a liveable, workable environment and the air temps of Lancers' Cafe, too....in other words, do your job, and let the staff of CLC Radio do theirs.

So let's all work together now, shall we? The audio stuttering is now fixed (hopefully for a very, very long time into the far future), and the music programming has been sweetened to the tastes of what one adminstrator says, "...the kids would like...".

On the other hand, as CLC is a COLLEGE, doesn't it make sense that CLC Radio should be helping to EDUCATE students, staff, faculty, and administrators on other kinds of music - as they have always done? Other than the kind the "kids" can hear in their car or at a party anytime, and the SAME 8 SONGS repeated endlessly EVERY HOUR; in other words, the kind of music that generally college students are TIRED OF HEARING. This attitude toward music just keeps the mind of the young adult still in High School - and after all, isn't the myth of "CLC is just like a big High School", about ready to be transformed into something better and higher?

Flip that coin on its edge and we have: Most guys - and even some ladies - of college age would rather WATCH Beyonce with sound OFF, rather than listen to her songs over, and over, and over in a car. Sorry, B.

Google it. Ask the students of all ages. Ask faculty - not just your buddies - newer faculty. LOOK AT THE BILLBOARD CHARTS - even they admit they can't keep up with the fragmentation and cross-over of music styles and genres that have developed and morhed over the last 2 years. Be thankful you don't work at a college that plays NOTHING BUT Avante Garde Jazz from 9am to 5pm Monday through Friday, like, WNUR: Closed Circuit through their dorm systems, in their cafeterias and on the Air - the same programming for MANY years, and they have not changed for the sake of change, changing their already stellar Foundation of Excellence, on just a whim or a prayer.

Prayer - that reminds me; Gospel Music is a Specialty Music, and will be treated as special, at special times (in other words, not between the Mainstream Hours of 8am to 2pm).

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